Today’s guest is Jeff Yanc, program director of the Loft Cinema in Tucson, Arizona. The Loft Cinema is an independent theater that shows art house, cult and truly independent fare. In our discussion Jeff explains what goes into booking a theatrical run. He touches on how to approach a venue, what types of deals can be struck and the best ways to drive an audience to your screenings.
For more information on the Loft Cinema click here.
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