By lance weiler, August 31st, 2008

This edition of TCIBR is brought to you by IndieFlix – Hunter Weeks left a cubical job to embark on a filmmaking career and within a three years has completed two documentaries and is in post on a third. One of the core elements of his strategy is to mix a DIY production and distribution approach with a variety of promotional partners. Hunter and Josh Caldwell his producing partner, have structured numerous partnerships with brands that have created funds for production, post and distribution. In our discussion Hunter shares how he crafts his sponsorship / promotional deals, why he’s bypassing the festival circuit and how his newest doc 10 yards is being released for free online prior to hitting DVD on Sept. 30th.

For more on Hunter and 10 yards visit www.10yards.com

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Posted in BTS audience biz community deals digital downloads distro diy doc dvd online podcast promotion sponsorship web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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COMMENTS

  • Another great and informative interview, Lance. I really like the fact that Andrew doesn't just distribute RocketBoom on the web, but also has outlets for just about every multimedia device such as iPods, TiVos, PSPs, cell phones, etc. He really is onto something, and if we filmmakers can also take advantage of such outlets, we can only help ourselves. I think that the short form is more advantageous here, but I'm always surprised by people who watch (and buy) feature films for their iPods. I know I wouldn't want such a small screen for viewing anything, but the trend is definitely going in that direction, and we'd be foolish to ignore it.

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