By lance weiler, October 2nd, 2008

This edition of TCIBR is brought to you by IndieFlix – Today we are joined by IFP executive director Michelle Byrd and Producer & Managing Director of Programming Amy Dotson. The IFP is kicking off a new series called “First Weekend” which acts as a promotional and audience building resource for films that are self-distributing. Lance Hammer’s BALLAST is kicking off the series today at Film Forum.

IFP’s “First Weekend” Series is a quarterly program designed to guarantee sold out shows during their Opening Weekend for independent filmmakers self-distributing their work. In purchasing a ticket and supporting the series, audiences are directly supporting truly independent films and filmmakers. The full box-office proceeds will go directly toward the film’s theatrical run. For more info

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • Another great and informative interview, Lance. I really like the fact that Andrew doesn't just distribute RocketBoom on the web, but also has outlets for just about every multimedia device such as iPods, TiVos, PSPs, cell phones, etc. He really is onto something, and if we filmmakers can also take advantage of such outlets, we can only help ourselves. I think that the short form is more advantageous here, but I'm always surprised by people who watch (and buy) feature films for their iPods. I know I wouldn't want such a small screen for viewing anything, but the trend is definitely going in that direction, and we'd be foolish to ignore it.

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