By lance weiler, August 31st, 2008

This edition of TCIBR is brought to you by IndieFlix – Hunter Weeks left a cubical job to embark on a filmmaking career and within a three years has completed two documentaries and is in post on a third. One of the core elements of his strategy is to mix a DIY production and distribution approach with a variety of promotional partners. Hunter and Josh Caldwell his producing partner, have structured numerous partnerships with brands that have created funds for production, post and distribution. In our discussion Hunter shares how he crafts his sponsorship / promotional deals, why he’s bypassing the festival circuit and how his newest doc 10 yards is being released for free online prior to hitting DVD on Sept. 30th.

For more on Hunter and 10 yards visit www.10yards.com

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, August 13th, 2008

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This edition of TCIBR is brought to you by IndieFlix – Brian Clark joins us for a discussion about filmmaking, audiences, breaking the rules and the value of going DIY. Founder of GMD studios and co-founder of indieWire, Brian has been at the forefront of the independent film scene for well over a decade. GMD studios has created digital experiments, campaigns and games that flow seamlessly between the virtual world and the real world such as Art of the Heist and Eldritch Errors.

For more on Brian visit GMD studios and indieWire

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Posted in audience audio biz community cross-media crowdsourced distro diy gaming interview online panel podcast promotion remix tech vidsocial web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • Convergence Cultures
    Christy Dena is one of the most knowledgeable people I know working in the cross-media arena. Having studied the topic for years, she is at the forefront of a new emerging form of entertainment.  Christy has written a comprehensive essay on the topic for the Feb 2008 issue (vol 14, no 1) of Convergence: The International Journal of Research into… read more
  • POV: The States of Open Content
    Content is going to become even more open in 2008… With the change in the media climate and distribution experiments such as Radiohead’s In Rainbows (in music), and Four Eyed Monsters (in film) which have open qualities (temporarily available to watch or listen/download for free, for example) but are not necessarily truly open content, it is getting harder to tell… read more
  • TCIBR podcast – Bryan Kennedy mobmov.org
    This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Today we are joined by Bryan Kennedy who is the founder of mobmov.org a global mobile drive-in network. With over 6,000 memebers and 170 chapters in 26 countries, Kennedy and his group of cinephiles have cobbled together an impressive grassroots distribution network. Bryan shares the… read more
By lance weiler, July 29th, 2008

Over the next few days we’ll be posting various videos from the DIY DAYS LA event. The day consisted of a number of keynotes (Robert Greenwald, Marshall Herskovitz), panels (Tommy Pallotta, Femke Wolting, Alex Johnson, Micki Krimmel, Mark Stolaroff, Ondi Timoner, Hunter Weeks, Saskia Wilson-Brown), case studies (M dot Strange, Arin Crumley, Lance Weiler), a series of special video presentations (Matt Hanson, Brett Gaylor, Brian Chirls, Christy Dena, Timo Vuorensola) and a conversation with director Mark Pellington.

diy days M dot Strange, Hunter Weeks and Ondi Timoner – photo by Mike Hedge

The Realities of DIY
There’s been much discussion about the democratization of the tools but what’s really involved in taking your film from a concept to something an audience will pay to see? How can you fight your way through the clutter and what are the pitfalls to avoid when you decide to go it on your own?

Discussion Leader: Mark Stolaroff – panelists Arin Crumley, Ondi Timoner, Hunter Weeks and M dot Strange.

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Posted in BTS DIYDays animation audience biz case study deals discussion distro diy doc dvd education event festivals funds how to narrative online panel podcast producing production promotion resource sponsorship tech theatrical tools tv web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, July 21st, 2008

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This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Inventing the Movies is a new book by Scott Kirsner that details Hollywood’s epic battle between innovation and the status quo. Scott joins us for a discussion about cinema’s past, present and future. Of particular note for filmmakers is a discussion around the pull economy / attention economy and how building and maintaining audiences is going to be the future of independent filmmaking.

For more on Scott visit www.cinematech.blogspot.com

book
To buy a copy of the book:
Paperback edition
PDF/E-book edition

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Posted in animation audience audio biz deals delivery development digital downloads discovery discussion distro diy education experiment funds interview online podcast production resource tech theatrical tools

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • BTS – How I Learned to Stop Worrying and Love the Festivals
    Tom Quinn reports – The morning after our grand jury prize was announced at Slamdance was crazy. I woke up sick as a dog and had to clean the condo before catching a shuttle at 11. The place was a mess and I was coming down with a Park City flu. In my rush to pack, I foolishly used dish… read more
  • POV: It's YOUR movie
    We’re happy to introduce another contributor to the Workbook Project. Steve Balderson is a DIY filmmaking machine. He self funds, produces, and releases his own films. Some of the films have been shot on 35mm and others on miniDV. He’s taken his work on tour and staged his own “freakshows” in cities across the country. We’re excited to have him… read more
  • State of the Industry
    One of the goals of the Workbook, is to create a “social open source” project that encourages content creators to share information with one another. Yesterday we held the first in a series of discussions around the current state of the industry. A group of filmmakers came together at the IFP’s NYC offices for some food and conversation. Participants included:… read more
By lance weiler, July 2nd, 2008

This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Jeff Gomez turned his childhood passion for role playing into a successful transmedia venture. His company Starlight Runner Entertainment has expanded the intellectual property of brands (Hot Wheels, Magic: The Gathering , Pirates of the Caribbean) by developing cross-platform storyworlds that engage audiences in new and interesting ways. The design and builds of these worlds have included comics, video games, animated films, toys, and web sites.

For more on Jeff Gomez and Starlight Runner click here

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Henry Jenkins interview with Jeff Gomez

Futures of Entertainment 2 – Cult Media

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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