By lance weiler, August 31st, 2008

This edition of TCIBR is brought to you by IndieFlix – Hunter Weeks left a cubical job to embark on a filmmaking career and within a three years has completed two documentaries and is in post on a third. One of the core elements of his strategy is to mix a DIY production and distribution approach with a variety of promotional partners. Hunter and Josh Caldwell his producing partner, have structured numerous partnerships with brands that have created funds for production, post and distribution. In our discussion Hunter shares how he crafts his sponsorship / promotional deals, why he’s bypassing the festival circuit and how his newest doc 10 yards is being released for free online prior to hitting DVD on Sept. 30th.

For more on Hunter and 10 yards visit www.10yards.com

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, August 13th, 2008

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This edition of TCIBR is brought to you by IndieFlix – Brian Clark joins us for a discussion about filmmaking, audiences, breaking the rules and the value of going DIY. Founder of GMD studios and co-founder of indieWire, Brian has been at the forefront of the independent film scene for well over a decade. GMD studios has created digital experiments, campaigns and games that flow seamlessly between the virtual world and the real world such as Art of the Heist and Eldritch Errors.

For more on Brian visit GMD studios and indieWire

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Posted in audience audio biz community cross-media crowdsourced distro diy gaming interview online panel podcast promotion remix tech vidsocial web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • POV The Value of Cross-Media Storytelling
    I’ve just return from Hot Docs where I participated in a panel of judges for the newly formed Convergence Lab. Created by DocAgora, the lab focuses on a number of projects. The lab brings together producers, filmmakers and interactive designers in an effort to develop cross-media strategies for their projects. Cross-media (the telling of stories across multiple mediums, devices and… read more
  • tools – creating your own audio player
    Topic: How to create your own embeddable flash audio player Skill level: moderate Something that worked well for the promotion of my newest feature, HEAD TRAUMA was the creation of digital swag. Our mantra became “embed and spread” as we made everything easy to access and share. The approach worked well within social networking sites like myspace, where you… read more
  • INTERVIEW – Tim Partridge and the future of 3-D
    Scott Kirsner of CinemaTech sits down with Dolby EVP Tim Partridge as he lays out his vision for how digital 3-D moviemaking will take over the world. Partridge says that in the early days of Dolby’s audio noise reduction (and later, Dolby’s digital sound), industry insiders predicted that the new technology would only be used for big action pictures. These… read more
By lance weiler, July 29th, 2008

Over the next few days we’ll be posting various videos from the DIY DAYS LA event. The day consisted of a number of keynotes (Robert Greenwald, Marshall Herskovitz), panels (Tommy Pallotta, Femke Wolting, Alex Johnson, Micki Krimmel, Mark Stolaroff, Ondi Timoner, Hunter Weeks, Saskia Wilson-Brown), case studies (M dot Strange, Arin Crumley, Lance Weiler), a series of special video presentations (Matt Hanson, Brett Gaylor, Brian Chirls, Christy Dena, Timo Vuorensola) and a conversation with director Mark Pellington.

diy days M dot Strange, Hunter Weeks and Ondi Timoner – photo by Mike Hedge

The Realities of DIY
There’s been much discussion about the democratization of the tools but what’s really involved in taking your film from a concept to something an audience will pay to see? How can you fight your way through the clutter and what are the pitfalls to avoid when you decide to go it on your own?

Discussion Leader: Mark Stolaroff – panelists Arin Crumley, Ondi Timoner, Hunter Weeks and M dot Strange.

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Posted in BTS DIYDays animation audience biz case study deals discussion distro diy doc dvd education event festivals funds how to narrative online panel podcast producing production promotion resource sponsorship tech theatrical tools tv web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • tools: Mogulus
    SITE: www.mogulus.com SERVICE: TV studio in a browser — Broadband penetration + drop in bandwidth costs + low cost gear + Mogulus = your… read more
  • TCIBR: JAMIE KING and VODO
    When the time came for Jamie King and the Noble League of Peers to release their film entitled Steal This Film, a documentary about copyright… read more
  • DiF PODCAST – Funny Games
    This edition of DiF is brought to you by IndieFlix and Breakthrough Distribution – In this edition of the Design in Film podcast, we take… read more
By lance weiler, July 21st, 2008

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This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Inventing the Movies is a new book by Scott Kirsner that details Hollywood’s epic battle between innovation and the status quo. Scott joins us for a discussion about cinema’s past, present and future. Of particular note for filmmakers is a discussion around the pull economy / attention economy and how building and maintaining audiences is going to be the future of independent filmmaking.

For more on Scott visit www.cinematech.blogspot.com

book
To buy a copy of the book:
Paperback edition
PDF/E-book edition

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Posted in animation audience audio biz deals delivery development digital downloads discovery discussion distro diy education experiment funds interview online podcast production resource tech theatrical tools

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

RELATED
  • POV The Value of Cross-Media Storytelling
    I’ve just return from Hot Docs where I participated in a panel of judges for the newly formed Convergence Lab. Created by DocAgora, the lab focuses on a number of projects. The lab brings together producers, filmmakers and interactive designers in an effort to develop cross-media strategies for their projects. Cross-media (the telling of stories across multiple mediums, devices and… read more
  • this conference is being recorded – Tani Cohen
    Our guest today is Tani Cohen, who is an accomplished producer of documentary and narrative films. With over 20 years in the industry, Tani breaks down what has helped her to produce independent work that she cares about. Her most recent film Mr Conservative – Goldwater on Goldwater is hitting DVD on July 31st nationwide. For more on Tani… read more
  • INTERVIEW – Arin Crumley talks with wired
    Arin sent this vid in. He is currently building up a collection of interviews with the press which he’ll later mashup. From Arin: “This is an interview that chronicles how Four Eyed Monsters was promoted using the internet. The result of this interview was an article on Wired.com’s“ For more on Arin and FEM click here.
By lance weiler, July 2nd, 2008

This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Jeff Gomez turned his childhood passion for role playing into a successful transmedia venture. His company Starlight Runner Entertainment has expanded the intellectual property of brands (Hot Wheels, Magic: The Gathering , Pirates of the Caribbean) by developing cross-platform storyworlds that engage audiences in new and interesting ways. The design and builds of these worlds have included comics, video games, animated films, toys, and web sites.

For more on Jeff Gomez and Starlight Runner click here

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Henry Jenkins interview with Jeff Gomez

Futures of Entertainment 2 – Cult Media

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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