By lance weiler, August 31st, 2008

This edition of TCIBR is brought to you by IndieFlix – Hunter Weeks left a cubical job to embark on a filmmaking career and within a three years has completed two documentaries and is in post on a third. One of the core elements of his strategy is to mix a DIY production and distribution approach with a variety of promotional partners. Hunter and Josh Caldwell his producing partner, have structured numerous partnerships with brands that have created funds for production, post and distribution. In our discussion Hunter shares how he crafts his sponsorship / promotional deals, why he’s bypassing the festival circuit and how his newest doc 10 yards is being released for free online prior to hitting DVD on Sept. 30th.

For more on Hunter and 10 yards visit www.10yards.com

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, August 13th, 2008

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This edition of TCIBR is brought to you by IndieFlix – Brian Clark joins us for a discussion about filmmaking, audiences, breaking the rules and the value of going DIY. Founder of GMD studios and co-founder of indieWire, Brian has been at the forefront of the independent film scene for well over a decade. GMD studios has created digital experiments, campaigns and games that flow seamlessly between the virtual world and the real world such as Art of the Heist and Eldritch Errors.

For more on Brian visit GMD studios and indieWire

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Posted in audience audio biz community cross-media crowdsourced distro diy gaming interview online panel podcast promotion remix tech vidsocial web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • Transmedia Storytelling: Getting Started
    Having decided that you want to get into transmedia and write a transmedia story, where do you start? Well, I’d recommend that you start with what you know and branch out from there. But knowing where and how to branch out means considering the type of experience you want to create. There are five questions to ask yourself (shown in… read more
  • BTS – Cinematic Games when the audience become collaborators
    This past week, we concluded our latest cinema ARG experiment entitled HOPE IS MISSING. The design of HIM is covered in an article that I wrote for the current issue of filmmaker magazine. This post will focus on the results of the experiment. A more detailed case study surrounding the cinema ARG will be released later in Nov. Layers… read more
  • How to: Making a craZy 3d animated video in less than 2 weeks
    M dot Strange reports – So I was lucky enough to be summoned to make an animated music video for one of my favorite bands “Mindless Self Indulgence” I used Cinema 4d 9.1 w/Cactus Dans tools, and After Effects 6.5. I thought I would out together a little thang documenting my work on the Mindless Self Indulgence music video… read more
By lance weiler, July 29th, 2008

Over the next few days we’ll be posting various videos from the DIY DAYS LA event. The day consisted of a number of keynotes (Robert Greenwald, Marshall Herskovitz), panels (Tommy Pallotta, Femke Wolting, Alex Johnson, Micki Krimmel, Mark Stolaroff, Ondi Timoner, Hunter Weeks, Saskia Wilson-Brown), case studies (M dot Strange, Arin Crumley, Lance Weiler), a series of special video presentations (Matt Hanson, Brett Gaylor, Brian Chirls, Christy Dena, Timo Vuorensola) and a conversation with director Mark Pellington.

diy days M dot Strange, Hunter Weeks and Ondi Timoner – photo by Mike Hedge

The Realities of DIY
There’s been much discussion about the democratization of the tools but what’s really involved in taking your film from a concept to something an audience will pay to see? How can you fight your way through the clutter and what are the pitfalls to avoid when you decide to go it on your own?

Discussion Leader: Mark Stolaroff – panelists Arin Crumley, Ondi Timoner, Hunter Weeks and M dot Strange.

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, July 21st, 2008

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This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Inventing the Movies is a new book by Scott Kirsner that details Hollywood’s epic battle between innovation and the status quo. Scott joins us for a discussion about cinema’s past, present and future. Of particular note for filmmakers is a discussion around the pull economy / attention economy and how building and maintaining audiences is going to be the future of independent filmmaking.

For more on Scott visit www.cinematech.blogspot.com

book
To buy a copy of the book:
Paperback edition
PDF/E-book edition

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Posted in animation audience audio biz deals delivery development digital downloads discovery discussion distro diy education experiment funds interview online podcast production resource tech theatrical tools

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • DIY DAYS: An investor's POV – Todd Dagres
    DIY DAYS Boston opened with a conversation with Todd Dagres. Thanks to Scott Kirsner over at CinemaTech for recording and posting the conversation. We’ll be posting the video soon. Todd has produced several independent films (including the Sundance entry ‘TransSiberian’ this year), but he is best known as a venture capitalist who funds start-up companies like Veoh, EQAL, Twitter, and… read more
  • POLLINATE: “One Small Step”
    Lisa Salem reports – When David Hastings’ play ONE SMALL STEP was taken up to the Assembly Rooms at the Edinburgh Festival this month – the festival’s most respected venue – the outlook was quite pragmatic: take the show up there, expect a financial loss but gather thy reviews and hope they harvest into eyeballs and cash in the form… read more
  • this conference is being recorded – Liz Rosenthal
    Our guest today is Liz Rosenthal. Liz is a producer of film, TV and live events. Her most recent project is an online animated series called, Marsipan about the British space program’s launch of a Mars probe. In our discussion, Liz explains what it’s like to get an animated web series up and running, how they’re building audiences for… read more
By lance weiler, July 2nd, 2008

This edition of TCIBR is brought to you by IndieFlix and Breakthrough Distribution – Jeff Gomez turned his childhood passion for role playing into a successful transmedia venture. His company Starlight Runner Entertainment has expanded the intellectual property of brands (Hot Wheels, Magic: The Gathering , Pirates of the Caribbean) by developing cross-platform storyworlds that engage audiences in new and interesting ways. The design and builds of these worlds have included comics, video games, animated films, toys, and web sites.

For more on Jeff Gomez and Starlight Runner click here

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Henry Jenkins interview with Jeff Gomez

Futures of Entertainment 2 – Cult Media

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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