By lance weiler, August 13th, 2008

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This edition of TCIBR is brought to you by IndieFlix – Brian Clark joins us for a discussion about filmmaking, audiences, breaking the rules and the value of going DIY. Founder of GMD studios and co-founder of indieWire, Brian has been at the forefront of the independent film scene for well over a decade. GMD studios has created digital experiments, campaigns and games that flow seamlessly between the virtual world and the real world such as Art of the Heist and Eldritch Errors.

For more on Brian visit GMD studios and indieWire

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Posted in audience audio biz community cross-media crowdsourced distro diy gaming interview online panel podcast promotion remix tech vidsocial web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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By lance weiler, July 29th, 2008

Over the next few days we’ll be posting various videos from the DIY DAYS LA event. The day consisted of a number of keynotes (Robert Greenwald, Marshall Herskovitz), panels (Tommy Pallotta, Femke Wolting, Alex Johnson, Micki Krimmel, Mark Stolaroff, Ondi Timoner, Hunter Weeks, Saskia Wilson-Brown), case studies (M dot Strange, Arin Crumley, Lance Weiler), a series of special video presentations (Matt Hanson, Brett Gaylor, Brian Chirls, Christy Dena, Timo Vuorensola) and a conversation with director Mark Pellington.

diy days M dot Strange, Hunter Weeks and Ondi Timoner – photo by Mike Hedge

The Realities of DIY
There’s been much discussion about the democratization of the tools but what’s really involved in taking your film from a concept to something an audience will pay to see? How can you fight your way through the clutter and what are the pitfalls to avoid when you decide to go it on your own?

Discussion Leader: Mark Stolaroff – panelists Arin Crumley, Ondi Timoner, Hunter Weeks and M dot Strange.

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Posted in BTS DIYDays animation audience biz case study deals discussion distro diy doc dvd education event festivals funds how to narrative online panel podcast producing production promotion resource sponsorship tech theatrical tools tv web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • DIY DAYS video: Content is King but are the outlets and services listening?
    As the landscape changes new outlets and services are emerging. With so many choices what is a filmmaker to do? But most importantly what are they going to do for you? The system is in flux and there are no rules. This is your chance to let your voice be heard: have a say in how outlets and services… read more
  • CASE STUDY: Mashup Wrap Up
    A few weeks ago the HEAD TRAUMA mashup / cinema ARG had its first screening. The event was a collision of movies, music, gaming and theatrics. In a previous post I questioned the viability of traditional theatrical releases for “truly” independent films. The mashup / cinema ARG has promise and event driven theatrical experiences could in fact become an… read more
  • Mindshare – introducing a new part of the workbook project
    Mindshare is a select group of experienced, interesting people with niche abilities. They are people that do, and are there to help you do the same. It is a service through which you can access audience building, social media, branding and distribution specialists in an immediate, direct and transparent way through a personal system, available anytime. Whether you are a… read more
By lance weiler, March 11th, 2008

Power to the Pixel is a conference that focuses on funding, producing and distributing films in the digital age. The next edition of PTTP will be held in Paris this coming June. Liz Rosenthal the founder of PTTP was kind of enough to share the following video. Please feel free to embed and spread.

The final Power to the Pixel session brings together five pioneering filmmakers who are reinventing the way that films reach audiences and audiences reach films. Lance Weiler, Arin Crumley, Susan Buice, Matt Hanson, Jeremy Nathan explain why they chose the DIY path. Moderated by Liz Rosenthal.

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Posted in audience biz case study community cross-media crowdsourced deals delivery digital downloads discovery discussion distro diy doc dvd embed event experiment festivals funds online panel producing production promotion remix resource roundtable screening sharing social change software tech theatrical tools tv web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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    Having watched Christy Dena’s  excellent presentation yesterday (see the embedded video below), it motivated me publish the attempts I’ve been making to document transmedia storytelling.… read more
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By lance weiler, December 6th, 2007

One of the goals of the Workbook, is to create a “social open source” project that encourages content creators to share information with one another. Yesterday we held the first in a series of discussions around the current state of the industry. A group of filmmakers came together at the IFP’s NYC offices for some food and conversation.

Participants included: Josh Zeman, Zachary Mortensen, Esther Robinson, Doug Block, Ry Russo Young, Arin Crumley, Susan Buice, Aaron Lubin, Karin Chien, Lanre Olabisi, Lance Weiler, Amy Dotson, and Karl Jacob.

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The conversation covered a wide range of topics over a two hour period as people shared their experiences and thoughts on future models of production and distribution. The topics of discovery, time management, sustainability, and windows of release came up many times over the course of the discussion.

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The roundtable was recorded thanks to the FEM gang and we’ll be making the discussion available here in the coming weeks. All video grabs provided by Arin Curmley.

SPECIAL ANNOUNCEMENT

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We’re pleased to announce a new discovery and distribution project as an extension of the Workbook. FROM HERE TO AWESOME, is a discovery and distribution festival that enables filmmakers to reach global audiences while retaining their rights. Filmmakers will have a variety of distribution opportunities at their disposal with a direct return of revenue to them.

There are no traditional programmers or gatekeepers. The audience will program the festival based on ratings, volume of comments and the number of times a project is favorited. The festival will showcase 10 shorts, 10 features and 10 virtual panels.

We DO NOT charge any submission fees or sales fees. FROM HERE TO AWESOME offers filmmakers a variety direct distribution outlets such as; theaters, living rooms, online outlets, mobile and live events. All transactions are handled directly by the filmmaker and the outlet.

Festival partners include youTube, myspace, IFP / filmmaker magazine, heretic films, Vudu, mobmov, indieflix, breakthrough distribution, Wonderland and MANY MORE.

The overall concept is to assist with discovery of films by audiences and to provide real distribution options that lead to some type of finical return to the filmmaker.

For those who would like to submit a film contact us at info [@] fromheretoawesome.com In addition to films we are looking for people who would like to join this open source project – we are in need of volunteers to help with a variety of things.

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Posted in biz call for entry case study digital downloads discussion distro diy education experiment festivals panel resource roundtable sharing tech tools web 2.0

lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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  • NEW: Case Study
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  • INTERVIEW – Arin Crumley talks with wired
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  • this conference is being recorded – DIY roundtable take 1
    Today’s podcast is a special DIY roundtable on film production with Mark Stolaroff (producer and founder of the No Budget Film School), and Paul Harrill (filmmaker and blogger Self Reliant). Over the course of the discussion we cover a number of topics such as; fundraising, producing, directing, casting, working with cast and crew, and how to obtain high production… read more
By lance weiler, October 3rd, 2007

This past weekend Arin Crumley of Four Eyed Monsters and myself did a panel about all things DIY called “Fast Forward – Filmmakers Seize Control.” The Vancouver International Film Festival held a special one week forum around the art and craft of filmmaking. Brian Chirls of FEM was kind of enough to man the camera – he had done a viral marketing panel earlier in the week.

Big thanks to the FEM crew for documenting the panel. I certainly hope this trend continues where people record these discussions and share them with wider audiences. If you happen to have a discussion that you’d like to share please send them our way.

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lance weiler is the founder of the WorkBook Project and also a story architect of film, tv and games. He's written and directed two feature films THE LAST BROADCAST and HEAD TRAUMA. He's currently developing a number of transmedia projects

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