By Lance Weiler, June 14th, 2010

The ubiquitous nature of smart phones and location aware devices means transmedia storytelling can become a local and dynamic experience for the masses. This workshop by Ethan Rublee will serve as a rabbit hole into the technology behind AR and geo-locational platforms. Open source software, some programming gumption, and off the shelf hardware is all that is needed to experiment. Android phone app development will be thoroughly evangelized. Ideas on using local space to connect distant users will be explored. Show and tell includes AR on the Android, hacking the wiimote, anaglyph 3D, browser based AR, video see through head mounted displays, Google Maps api, and more.

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Posted in DIYDays biz dev data storytelling tech transmedia
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By Lance Weiler, June 6th, 2010

How is transmedia production and distribution different from film, tv, video and game distribution? Join Anita Ondine and David Beard as they deliver a practical overview of the process of producing and distributing transmedia experiences. From budgeting and scheduling to designing an integrated workflow to the distribution of transmedia works across a broad range of delivery platforms – “How to Design Transmedia” provides an overview of how to integrate transmedia effectively into your production and distribution process.

More on Seize the Media
@anitaondine
www.seizethemedia.com

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Posted in DIYDays NYC biz dev storytelling transmedia
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    WATCH Jay Shells – “Clean Up After Your Dog” If we asked what some of you hate most about walking around in the city, chances are stepping in dog excrement would be at the top of most lists. There’s nothing worse than the sight and smell of ruined shoes, especially when they’re new or you’re far away from home. Thankfully,… read more
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    Outside panels, much of my SXSW experience revolved around discussing the definition of the word ‘transmedia’ with creators and industry observers.  This question seems to alternate in importance, engaged sometimes as an idle salon topic and sometimes as a critical industry-wide issue.  When the Producers Guild added a Transmedia Producer credit last month, its definition of the word kicked off a… read more
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By Lance Weiler, May 24th, 2010

Michael Margolis of GetStoried gave a presentation on personal branding to a packed room at DIYDays NYC. The following vid captures the presentation – please excuse the camera mic.

THE REAL YOU: PERSONAL BRANDING, SOCIAL MEDIA & STORYTELLING

Hello, is this microphone on? As an artist or creative, it’s easy to talk about your passions. Sure, everybody has a story to tell. Yet getting others to see, care, and believe in the same things you do is a different story. How can you market your truth in way that’s still relevant and genuine? This session introduces a new ego mindset for social media with brand frameworks that will encourage people to embrace and buying into your work.

For more on Michael:
www.getstoried.com
@getstoried

special thanks to Raffi and his team for documenting the day!

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