By lw, November 24th, 2009

ARGs offer an interesting extension to a storytelling experience. The real-time web and the connectedness of a variety of devices in one?s life become a jumping off point for game-play. Steve Peters (No Mimes Media) and Jan Libby (Sammeeeees, LG15, Eldritch Errors) two pratictionars and experience designers of Alternate Realtiy Games sit down for a candid conversation about the art and craft of designing, scaling and producing ARGs. Where do you start? How do you pace the experience? And how do you know if an ARG is the right extension for your storytelling process?

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Jan Libby @labfly
Steve Peters @vipsteve

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By lw, November 23rd, 2009

The world of discovery and distribution is changing by the moment. DIY and hybrid distribution is becoming the A option for many filmmakers. But how do you find the strategy that’s going to work best for you? How do you reach and engage audiences while achieving a degree of sustainability? Join Jon Reiss, award winning filmmaker and DIY distribution expert as he shares stories from the frontlines, much of which can be applied to those wishing to connect their creative efforts with an audience in meaningfully ways.

site: www.jonreiss.com
twitter: @jon_reiss

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Posted in LA vid
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  • POV: The Role of the Label in the New Digital World Order
    by Alex Afterman – Since 2003 I have run a video label called Heretic Films. I used to refer to our company as a DVD label, and sure enough DVD is what we specialized in (with occasional forays in to theatrical and television, but I always was clear with potential acquisitions that first and foremost we were a DVD company).… read more
  • youTube introduces "streams"
    You’ll need a youTube account to test it. Click here to create your own “stream” YouTube has a new ideas incubator called test tube. The tube’s first concept is a feature called “streams,” which enables users to chat while sharing videos. Recently Lycos Cinema launched a similar service around feature length films. But unlike Lycos Cinema, which is limited… read more
  • DIY DAYS video: The Art & Science of Crowdsourcing
    There is power in the crowd. When they rise up they can fund, create, distribute and promote. But how do you turn an audience into an active community where members become collaborators? Panelists: Slava Rubin (indieGoGo), Skot Leach (Lost Zombie), Jason Harris (Mekanism), Bryan Kennedy (Mobmov.org), Blair Erickson (Millions of Us) Discussion Leader: Lance Weiler
By lw, November 23rd, 2009

Loveland is a collaborative art meets urban revitalization meets social ownership experiment that is attempting to sell off a million square inches of Detroit off at a $1 each. Jerry Paffendorf (artist, futurist, and entrepreneur) shares his vision for the project and how he is crowdsourcing the funding of his start-up while taking a creative approach to the design of not only the concept behind the project but also the way in which it is funded. Rooted within a hook that some might consider a novelty (million dollar homepage pops to mind), Paffendorf is embracing the playfulness of LOVELAND’s actual and virtual inches by documenting the process as if it was a natural history / storytelling project. The approach appears to be paying off as inchvestors are preparing all kinds of creative things around their plots. In the process LOVELAND could prove to be an interesting revitalization project that turns areas of Detroit and other cities into collaborative social art that is self-sustaining.

site: www.makeloveland.com
twitter: @wello

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By lw, November 23rd, 2009

With the advent of new technologies, devices and the emerging real-time aspects of the web, stories can travel and build audiences in new and exciting ways. The confines of a single format are replaced with the ability to move audiences from one experience to another — from one screen or device to another. There has been a lot of hype around the concept of social media but what does it really mean for storytellers? How can you use free tools and services to tell stories, engage an audience and most importantly, extend the life of your project? Lance Weiler (The Last Broadcast, Head Trauma, HiM) walks you through the process of getting up and running, understanding how to staff, how to budget, how to engage an audience and how to set realistic goals whilst determining measurements of success.

site: www.textoflight.com
twitter: @lanceweiler

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  • VIDEO: Ted Hope Art House Convergence Closing Remarks
    This year before Sundance kicked off a number of exhibitors, bookers and filmmakers gathered for an event called Art House Convergence. During the three day conference 51 Art Houses met in Salt Lake City to discuss the major issues facing the industry and how they can work together to share resources. The following video is of producer Ted Hope’s closing… read more
  • tools – Remixing with Eyespot
    I’m a fan of remixes and mashups. A couple years back mashups exploded onto the scene. One of the most downloaded albums of all time is Danger Mouse’s Grey Album – a creative mashup of JayZ’s black album and the Beatles’ White Album. The Grey Album was plagued by copyright issues and couldn’t be officially released but that only… read more
  • New Breed LA: Planning for Discoveries [vid]
    For the community of working-class filmmakers at New Breed a constantly evolving creative process of telling our stories is the one thing we can count on in these changing times. Embarking on journeys through deeper methods of collaboration & engaging with fans across various platforms is certainly exciting – but one thing is for certain, the creative needs to be… read more
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